Instacart use surveillance pricing

胡萝卜给每个人设置不同的价格 总结 以下是视频 “We Had 400 People Shop For Groceries. What We Found Will Shock You.” 的中文摘要 (TL;DR)： 核心发现 一项涉及 400 多名志愿者的深入调查揭露，杂货类应用程序和零售商正在实施**“监控定价” (Surveillance Pricing)**。这意味着他们会根据个人的数据，在同一时间对同一商品向不同客户收取不同的价格。 主要发现 实验过程： 志愿者们使用 Instacart 在同一家商店（如 Safeway 和 Costco）同时购买包含 20 种商品的相同购物清单。为了确保准确性，他们控制了送货费和地理位置等变量。 实验结果： 购物者被分成了不同的“价格组”。在一次测试中，同一家商店在同一时刻竟然出现了 七种不同的价格组 。例如，就在几秒钟内，某些用户购买鸡蛋或小麦饼干的价格比其他人要高得多。 算法定价： 视频指出这并非随机现象，而是一个经过精密计算的系统。该系统通过分析你的“行为特征”——如购买历史、品牌忠诚度以及使用优惠券的频率——来确定你愿意支付的绝对最高价格，从而最大化利润。 运作原理 “智能取整” (Smart Rounding)： 一封涉及 Costco 和 Instacart 的内部邮件披露了一种名为“智能取整”的工具，用于上下浮动价格以改善“价格感知”并推动销售。 电子价签： 调查表明这种技术正从线上转移到线下的实体店。数字货架标签允许零售商通过电子方式即时更改价格，这可能使他们能够在不同的门店群组中测试不同的价格点，以观察购物者的接受程度。 “黑暗艺术”： 视频将这种做法描述为从普通人到大公司的“财富转移”。虽然像 Uber 和 Instacart 这样的公司否认有歧视意图，但他们的专利文件却描述了为详细的用户细分而构建的系统。 结论 视频警告说，如果没有监管，这种做法将成为常态。虽然美国联邦贸易委员会 (FTC) 已开始对监控定价展开调查，但受政治环境变化的影响，这些监管法规的未来仍充满不确定性。 Here is the TL;DR of the video “We Had 400 People Shop For Groceries. What We Found Will Shock You.” The Core Discovery A massive investigation involving over 400 volunteers revealed that grocery apps and retailers are engaging in “surveillance pricing,” charging different customers different prices for the exact same items at the exact same time based on their personal data. Key Findings The Experiment: Volunteers simultaneously shopped for identical lists of 20 items at the same stores (like Safeway and Costco) using Instacart. To ensure accuracy, they controlled for variables like delivery fees and location [http://www.youtube.com/watch?v=osxr7xSxsGo&t=232]. The Result: The shoppers were sorted into distinct “price groups.” In one test, there were seven different price groups for the same store at the same moment. For example, some users paid significantly more for eggs or wheat thins than others just seconds apart [http://www.youtube.com/watch?v=osxr7xSxsGo&t=279]. Algorithmic Pricing: The video argues this is not random. It is a calculated system designed to maximize profit by determining the absolute maximum price a specific individual is willing to pay. This is done by analyzing your “behavioral characteristics”—your purchase history, brand loyalty, and how often you use coupons [http://www.youtube.com/watch?v=osxr7xSxsGo&t=722]. How It Works “Smart Rounding”: An internal email involving Costco and Instacart revealed a tool called “Smart Rounding” used to flex prices up or down to improve “price perception” and drive sales [http://www.youtube.com/watch?v=osxr7xSxsGo&t=492]. Electronic Shelf Labels: The investigation suggests this technology is moving offline into physical stores. Digital shelf tags allow retailers to change prices instantly, potentially testing different price points in different store clusters to see what shoppers will tolerate [http://www.youtube.com/watch?v=osxr7xSxsGo&t=589]. The “Dark Art”: The video describes this as a “wealth transfer” from ordinary people to corporations. While companies like Uber and Instacart deny discriminatory intent, their patents describe systems built for detailed user segmentation [http://www.youtube.com/watch?v=osxr7xSxsGo&t=803]. The Conclusion The video warns that without regulation, this practice will become the norm. While the FTC has opened investigations into surveillance pricing, the future of these regulations is uncertain due to political changes [http://www.youtube.com/watch?v=osxr7xSxsGo&t=1033]. 这要被告到死吧? https://www.youtube.com/watch?v=osxr7xSxsGo

我已经亲身体验过了。在 Wegmans 经常买的几个东西比一开始的时候涨价了。真可恶！

垃圾instacart现在给coupon也不用

真 和uber/lyft差不多 maximize shareholder value!

价格歧视放东大是淘宝京东基操了

有无发财机会？ https://www.youtube.com/watch?v=osxr7xSxsGo

好久以前就发现了。 和家里人拿着手机，价格不一样